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How to Make Your Website Legal, for Life!

How to Make Your Website Legal, for Life!

The new General Data Protection Regulation (GDPR) goes into effect on May 25, 2018, and my inbox is flooded with emails from Google, ConvertKit, Etsy, Typeform, and all the other services I use for my business, telling me how they are changing their policies in order to comply. It got me thinking about my own website and whether or not I need to update my policies.

Have you been wondering the same thing? Or are you just deleting those emails thinking this is something for businesses much larger than yours? Or perhaps you have no idea what the GDPR is . . . in either case, you should to keep reading. I’m going to tell you how to make sure your website complies with the new regulations and stays compliant, for life!

But first, let me tell you a little story about how my business website may have been breaking the law . . . or maybe not. We’ll never know.

Why I Recommend Selling Products on Etsy

Why I Recommend Selling Products on Etsy

Growth. That is my main goal for all of us in 2018. Through growing my business and product offerings, I intend to help you grow your business and product offerings. I want all of us to succeed this year. To accomplish this, one of my initiatives was to start selling products on Etsy.

You may be wondering why I chose to open an Etsy shop rather than sell products through my own website. The decision was a no-brainer for me. I’ve been a longtime fan of Etsy and regularly recommend opening an Etsy shop to most of my clients. With their enormous pool of customers and seamless checkout process, Etsy becomes an unbeatable platform for anyone just starting out.

Let’s dive deeper into the reasons why I think opening an Etsy shop is a smart move for any small product-based business.

How to Successfully Blog for a Product-Based Business

How to Successfully Blog for a Product-Based Business

For any business, blogging should be the main component of your content marketing plan. We already know there are numerous benefits to blogging for your business. Now comes the hard part: regularly creating fresh content that will resonate with your audience and align with your brand mission.

Sounds overwhelming right? I agree. For years I avoided blogging for my business because I was scared of tackling what felt like an unattainable concept. But this year I decided to put on my #bosspants and dig in.

Read on for my tips on how to successfully blog for your product-based business. Plus, download my free content planning worksheet to keep you organized!

The Benefits of Blogging for a Product-Based Business

The Benefits of Blogging for a Product-Based Business

As creative entrepreneurs, we are faced with many common struggles when just starting out: broadening our audience, developing loyal customers, and making the leap from side hustle to full-time.The one question I get asked most by my clients, pretty much on a weekly basis, is "How can I broaden my reach to generate more sales?"

It’s a great question because broadening your reach will undoubtedly generate more sales, enabling you to work in your business full-time.

So what’s the answer to your struggles? Blogging.

I bet you’re disappointed to hear this. Most people are. They wish I would say something sexier like upping your Instagram game or posting more Facebook lives. Blogging just sounds so intimidating and time consuming—until you understand its benefits.

I’m constantly sharing these benefits on coaching calls with clients who are just starting out, so I thought it would be helpful to share them on the blog too.

Here are 9 benefits of blogging for a product-based business: