From Dream to Day Planner: How to Start Your Planner Journey the Right Way
You’ve had this planner idea in your head for months — maybe years. But every time you think about starting, you get stuck.
Should you design it yourself? Hire someone? What pages should it include? How do you even get it printed?
Most first-time creators waste months (and thousands of dollars) trying to figure it out on their own.
You need a step-by-step plan — from defining your Planning Philosophy® to finalizing your design — so you can confidently hand your idea off to production.
What is a Planning Philosophy anyway?
Years of experience in the planner business led me to create this term. A Planning Philosophy is the philosophical foundation that will guide every decision you make throughout your planner creation journey. Think of it as your North Star — when you’re faced with design choices, content decisions, or even pricing questions later on, you’ll come back to what you define as your Planning Philosophy.
How do you start your planner journey the right way?
Your very first step is to build your foundation, and this means knowing the answers to the following questions:
Why am I creating a planner?
Who is my planner for, and how will it transform their lives?
The why and the who will lead you to your Planning Philosophy!
Many planner creators skip this crucial first step and dive straight into layouts and design elements. But without a clear philosophy and target audience, you’ll end up with a generic planner that tries to serve everyone, but actually ends up serving no one well.
ARE YOU Ready to go from dream to day planner?
In October, I’m launching a mini-course, Create a Planner to Sell: The Prep Course, that will guide you through every step so your dream planner becomes a reality — without overwhelm. Sign up below!
Ready to start your planner journey the right way?
Join the waitlist for the first chance to grab my Prep Course, launching in October.